With over a decade of experience in marketing, I have built countless workflows, managed over a thousand inbound campaigns, and successfully executed SEO campaigns for large organizations. Simultaneously, I built my publishing company. Although I had a great time building and running my publishing company, something felt missing. It didn’t feel like the best thing I could deliver to people.

Then I asked myself, what do I do with all this experience I gained? I am not a big-time writer, but I don’t want to sell a product or simply utilize my technical marketing knowledge to develop websites I am not excited about. I wanted to do what I was very best at.

This is where my story with gulaydin.com started. I began this blog to share my exclusive experience with other marketing executives. My goal with this blog is not simply to share my opinions about things discussed and written about millions of times before. The value of gulaydin.com is that it will provide information on how I did things and delivered results.

I hope that the information on this website will help you improve what you do and give you a new perspective.

My Experience

I have quantitative background and extensive experience in transformative marketing strategies across competitive B2B sectors such as cybersecurity, managed IT services, home automation, and cloud security, I drive growth, lead demand generation, and devise data-driven marketing strategies for a diverse portfolio, including Xcitium, Comodo, and Ezlo since 2012.

Core Expertise:

  • SEO Dominance: Leading comprehensive SEO strategies, establishing an SEO Lab to innovate and maintain top rankings in competitive sectors, driving significant revenue growth through organic search.
  • Performance Marketing Leadership: Utilizing quantitative methods and AI to enhance marketing precision, significantly boosting engagement and conversion rates.
  • Email Marketing Innovation: Managing dynamic teams, employing rigorous A/B testing and data-driven workflows to optimize email campaigns.
  • Community Engagement & Growth: Successfully grew a LinkedIn group to over 220,000 followers, blending quantitative growth strategies with robust community interaction.
  • Organizational Excellence: Structuring marketing departments to excel in data-driven decision-making, empowering teams to thrive in complex marketing landscapes.

Professional Highlights:

  • Comprehensive Marketing Strategy: Spearheading strategic and quantitative initiatives at MAVeCap, enhancing the portfolio’s lead generation and conversion rates.
  • Technological Innovation in Marketing: Championing the integration of cutting-edge technologies and AI to streamline operations and enhance decision-making.

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